What’s up with SonyLIV today? Why is it shooting up on Google Trends right now? Let’s cut to the chase and explain this sudden spike in searches.
So, why is SonyLIV trending on Google today?
It’s not because of a new series or a big reality show launch. The virality comes from major internal news: Danish Khan, the Business Head of Sony LIV and Studio NEXT, is exiting Sony Pictures Networks India (SPNI). That’s the buzz everyone’s talking about, and that’s what’s driving the search volume.
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Danish Khan had a long and influential run at SPNI. He’s been with the network for around 20 years, leading Sony Entertainment Television (SET) for a decade before taking charge of SonyLIV in 2019. Under him, the OTT platform saw major projects like Shark Tank, Scam, Tabbar, and Freedom at Midnight, helping it compete strongly in the Indian OTT race.
He’ll stay on board until March 2026 for a smooth transition. But his departure is the key reason behind SonyLIV suddenly trending on Google Trends this December 21. Sometimes, it’s not just about the shows on screen, but the people behind them that make headlines.
What’s up with SonyLIV today? Why is it shooting up on Google Trends right now? Let’s cut to the chase and explain this sudden spike in searches.
So, why is SonyLIV trending on Google today?
It’s not because of a new series or a big reality show launch. The virality comes from major internal news: Danish Khan, the Business Head of Sony LIV and Studio NEXT, is exiting Sony Pictures Networks India (SPNI). That’s the buzz everyone’s talking about, and that’s what’s driving the search volume.
Also read:
Danish Khan had a long and influential run at SPNI. He’s been with the network for around 20 years, leading Sony Entertainment Television (SET) for a decade before taking charge of SonyLIV in 2019. Under him, the OTT platform saw major projects like Shark Tank, Scam, Tabbar, and Freedom at Midnight, helping it compete strongly in the Indian OTT race.
He’ll stay on board until March 2026 for a smooth transition. But his departure is the key reason behind SonyLIV suddenly trending on Google Trends this December 21. Sometimes, it’s not just about the shows on screen, but the people behind them that make headlines.